Have Fun Printing Business Cards
Michalis 'BIG Mike' Kotzakolios


Defined Tag: Printing Business Cards.

Introduction

No definition for "business card" can be found in Webster's or Oxford's Dictionary. These dictionaries do, however give numerous examples and a basic definition for the word "card", which it defines as: (a) thick, stiff paper or thin cardboard, (b) a piece of card for writing on, especially a postcard or greetings card, and (c) a business card or visiting card. Thus, printing business cards can be classified as "an imprinted advertising message of one's name and type of business they are engaged, on small pieces of stiff papers or thin pasteboards, usually rectangular in shape and measuring 3-4 inches long by 2 inches wide."

Business cards (earlier known as calling cards) first appeared in China in the fifteenth century, and were introduced in Europe in the 17th century. What we perceive as the contemporary day business card has actually been around for over two hundred years in the United States. Early immigrants would imprint their name and vocation on a calling card and distribute them by simply handing them out. Today, with modern printing facilities at rock-bottom prices, there is no excuse for printing business cards on cheap, bendable paper. Keep in mind, a card means "a card". Specify that you want a stiff card and if you can afford raised type, specify that too. Your business card should do everything to convince your contacts or potential customers that you are anything but an amateur.

Starting a business necessitates some initial capital, and at the outset, you will try to find ways to cut corners and produce high-quality marketing material for little cash. If your start-up finances are limited or you are a do-it-yourself guy, you might consider using laser printers for printing business cards. Laser printers papers come in perforated sheets of business cards in different paper stocks, including some with preprinted four-color elements. A good graphics programs will enable you to include scanned logos and other creative graphic elements. The chance of smudging during handling makes inkjet printers a poor choice for printing business cards.

Conclusion

Look at printing business cards as an opportunity, not as a chore. Have some fun and try to come up with an unusual idea that will make people sit up and take notice of your business simply because you have developed an unusual business card.

BIG Mike is a well known author, developer and Adsense expert as well as the owner of Niche Maniacs - a unique Adsense Marketing System designed to build long-term passive income streams from Adsense, YPN, Chitika and other PPC services.